Thursday, January 25, 2007

10 Graphic Design Mistakes And How To Avoid Them

Designing and developing attractive landing pages, sales pages, squeeze pages, etc. has got to be 1 of the hardest parts of having your online business.

There are so many things to consider like:
  • Should you have a header graphic and if you do, how big should it be?
  • What colors should you use for your backgrounds and text?
  • How big should your images and fonts be?
  • And the list goes on and on.

Wouldn't it be nice if we were all graphic web designers or could afford to hire 1?

Unfortunately we're not so today I am going to do 3 things:

  1. List 10 graphic design mistakes
  2. Give you a Free PDF report that explains them in more detail, shows examples and gives some information on how to fix them.
  3. Throw in a couple of extra tidbits of information.

First the list:

10 Graphic Design Mistakes:

  1. Header image is too large.
  2. Page colors are either too bright or too washed out.
  3. Too many colors on the page.
  4. Too many types of fonts.
  5. A dark background behind the text.
  6. Using too many scripts at the same time causing browsers to sometimes slow down or even freeze.
  7. Not using enough "white space."
  8. Not using a watermarked or patterned background correctly.
  9. Message font size is too small.
  10. Offer is not clearly identified.

Second the Free report:

Inside this report you'll find more information about each of these 10 mistakes, examples showing some very well done sites and recommendations on how these sites could be improved.

Get it here: http://www.friendswhocare.us/ebooks/top10.zip
(You'll need to unzip the file and use Adobe Acrobat Reader to view the report. You can get WinZip FREE and Acrobat Reader FREE if you need them.)

Third - a couple of tidbits of information:

  • On page 5 of the report there is an example of a “rounded corner testimonial/text box." You can grab this picture out of the report for your use by: 1) Putting your cursor over the picture and clicking the left mouse button. 2) Right click to save the image to your clipboard. 3) Open your favorite WYSIWYG web page editor (I use FrontPage). 4) Paste the picture onto a blank page.You'll find that the box can be adjusted to any site you need and you can use an image editor like Irfanview to put your text messages on it and then add it to your site. (Irfanview is listed as a free resource inside the members' area - under Website Help.)
  • There's a recommendation on page 4 to use glassy or gel buttons. Here's where you can make some for free:






Having a good graphic design for your site is important because that's how your page viewer judges your site. You want it to be easy to look at, easy to read, professional looking and effective. And by avoiding the 10 mistakes listed above you'll be 1 step closer to achieving these things.

To Your Success,
Susan